One thing you might notice when using Copyfolio is that all the pieces of microcopy you stumble upon are... not the regular, boring little messages. That's because with Copyfolio's designer Sándor we find it crucial to make sure they're always on-brand and on-point.

And as our audience and user base has a lot of copywriters and UX writers, we thought it'd be interesting to share why we think and do that and how our process works exactly. That's how this blog post was born, giving you examples and explanations of the on-brand microcopy in Copyfolio.

Here's a little sneak peek if you'd like to read the intro and contents 👇