Project Goal
Conducted an in-depth brand audit and developed a new creative strategy
Created a cohesive visual identity and established a systematic content production process
Ensured consistency in communication and style to attract the target audience and reflect the company’s professionalism
What Did We do
Performed a thorough audit of the existing brand and developed a growth concept
Built content calendars and managed the full cycle of content creation and publishing
Designed visual identity including branding and social media structure
Managed team workflows: task distribution, copywriting coordination, and publishing
Maintained a unified tone of voice, visual style, and audience engagement across all channels
Key Skills & Role
Creative Strategy & Brand Audit
Content Planning & Production
Visual Branding & Identity
Team Workflow Management
Copywriting & Editing
Consistency Monitoring & Audience Engagement
Result
Developed and implemented an updated brand identity that strengthened the company’s professional image
Established a systematic process for content creation and publishing, improving communication quality and regularity
Increased audience engagement through consistent style and well-planned content
Optimized internal workflows and team communication
Enhanced the company’s market position through aligned branding and content strategy
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