Project Goal
Located in the heart of Bali, this project quickly established itself as a market leader — recognized for its vibrant community, outstanding food quality, elevated presentation, and high impact events.
Our Goal was to:
Developed and executed a comprehensive marketing strategy encompassing all three distinct venues within the building: the patisserie, the restaurant lounge, and the rooftop bar, ensuring a cohesive brand experience across each unique space.
Creative & Marketing Goals
Developed tailored marketing strategies for the patisserie, restaurant lounge, and rooftop bar, targeting unique audiences
Led data-driven digital campaigns across multiple platforms, aligning with brand identity and business goals
Managed media planning, budgeting, and real-time optimization using analytics
Directed content production from concept to on-set execution
Coordinated partner collaborations and event marketing
Collaborated with creative and sales teams to ensure consistent messaging and growth
Key Skills & Role
Marketing Strategy & Campaign Management
Data-Driven Digital Marketing
Media Planning & Budget Optimization
Content Production & Creative Direction
Partnership Development & Event Marketing
Cross-Functional Team Collaboration
Results
Increased brand awareness and audience engagement across all three venues
Generated consistent lead flow and boosted customer acquisition through targeted campaigns
Enhanced brand cohesion and customer loyalty by delivering tailored content for each space
Optimized marketing spend with data-driven adjustments, improving overall ROI
Strengthened partnerships and expanded event reach, driving foot traffic and sales
