THE PROJECT

Client:

Robert Kiyosaki | Agora Financial — The Lazy Way To Invest In Real Estate

Brief:

• Get people of all ages, but generally men 40+

• Who are looking for investment opportunities

• To enroll in Robert Kiyosaki Rich Dad newsletter

• By giving them a free book, "The Lazy Way To Invest In Real Estate"

The idea:

Being a successful real estate mogul may be the pinnacle of success, but many people write it off as too difficult. So let's make it easy for the average person to get started and explain in a way that facebook deems appropriate. ^{note: 3rd ad is remarketing}

THE COPY

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