Terry Bourne.
Freelance Copywriter.
I interview company founders, uncover the stories and ideas that make them worth listening to, and turn them into LinkedIn posts, newsletters and articles that build authority and create demand.
Member of The Professional Writer's Alliance.
I work with businesses to uncover what makes them different and communicate it in a way that's simple, compelling, and results-driven.
Combining strategic thinking, SEO expertise, and persuasive storytelling, I've helped create marketing content for executive events and campaigns featuring organisations such as Google, HashiCorp, Deutsche Telekom, IBM, and other enterprise leaders, translating technical topics into clear, engaging copy.
Terry's work exceeded our expectations
“
We wanted to increase traffic from Google search by 25%. Terry's work exceeded our expectations in every way, and his copy has helped us towards our target for daily impressions.
— Cameron MacKenzie, GTR Account Executive at BAT
Blogs & Newsletters
SEO-driven articles that capture attention, don't bore your readers, and turn organic traffic into measurable business growth.
Social media copy
Grow your social media accounts with engaging posts that fit your brand voice.
Landing page copy
Every visit to your website is a potential sale. Make sure the landing page is ready to convert.
Email campaigns
Subject lines they can’t resist with email contents they can’t forget.
Terry's copy is always beautifully written
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Terry's copy is always beautifully written, jargon free, and easy to understand, while remaining professional and adhering to our house style.
— Glyen Boakes, Mortgage & Compliance Advisor at EB Associates Group
Marketing experience not just writing skills.
I understand how content fits into a wider marketing strategy. From SEO and campaigns to email journeys and thought leadership, I create copy designed to support your objectives.
Complex ideas made simple.
Working with technology companies means communicating products and services that aren't always easy to explain. I specialise in turning technical concepts into clear, engaging messaging that helps audiences understand the value quickly.
Storytelling that builds trust.
With a background in English Literature and Creative Writing, I bring the craft of storytelling into commercial copy. I find the narrative behind your brand and turn it into messaging that connects with the people you want to reach.
Content built around your audience.
Great copy starts with understanding. I focus on your customers, their challenges, motivations, and decision-making process, to create content that speaks directly to their needs.
Experience with enterprise technology brands.
I've created marketing content supporting campaigns and executive events featuring global technology organisations including Google, HashiCorp, Deutsche Telekom, IBM, and Twilio.
A strategic partner.
You don't need more words, you just need the right ones. I work collaboratively to understand your goals, challenge your messaging, and deliver copy that helps move your audience to action.
Stop losing customers to unclear messaging.
Get copy that communicates your value, gains trust, and earns you money.