01 — Introduction
Hey there, I’m an online marketing expert, specialized in Paid Media and content marketing. I managed over 3.2M in Ad Spend with Returns 2.5x-5x
02 — Experience
With 5 years of experience behind my back, I make data-based decisions and take responsibility for reaching ambitious KPIs every quarter.
Here’s my career condensed to a few bullet points.
My work experience
Digital Media Agency (2023—) | Digital Strategist |
Digital Media Agency (2022—2023) | Senior Digital Strategist |
New Jersey Redevelopment Authority (2020—2022) | Marketing Manager |
My education
William Paterson University | 2015-2019 |
B.A. in Marketing & Economics | |
Member of Alpha Phi Alpha Fraternity, Inc. |
Skills
Paid Search (Google Ads, Bing) | Campaign Management |
Paid Social (Meta, TikTok, LinkedIn) | Copywriting, Creative Ads, Analytics & Reporting |
Programmatic Advertising | Landing Page Strategy |
Platforms & Software
Google Ads, Meta Business Suite, TikTok Ads | StackAdapt, Apple Search Ads |
Google Analytics (GA), GSC, GTM | Canva, Unbounce, Wordpress |
GA, GSC & GTM | HubSpot, Mailchimp, Drip |