I am making the world a more beautiful place through creative vision and communication.

01 — Introduction

I am a writer and content strategist with a passion for healthcare. Previously wrote for Persado, Therapy Brands, Children's of Alabama and Alabama Media Group. A Stanford and Johns Hopkins grad, I have been published in Forbes, TechCrunch, Medium, Good Housekeeping, Woman's Day, and AL.com.

02 — Experience

AL.com, Freelance Writer (2019-2025)

  • Write emotionally compelling and informative sponsored stories for AL.com, the most popular news website in the state

  • Entrusted with AL.com’s most important healthcare clients including Children’s of Alabama, University of South Alabama Health, Brookwood Baptist Health, and the Alabama Department of Public Health

  • AL.com is a division of Advance Publications, one of the largest media organizations in the U.S.

Persado, Content Strategist (2021-2022)

  • Wrote and helped with strategy for 15+ healthcare marketing playbooks sold to Fortune 500 companies Walgreens and Humana

  • Developed webinar content based on talks from national healthcare leaders at Providence, Intermountain, Oschner, Memorial Hermann and more with 10 thought leadership articles now featured on Persado's website

  • Generated sales leads by networking and communicating Persado's value proposition to healthcare leaders at Johns Hopkins, UT Southwestern and Salesforce at the 2022 Healthcare Marketing & Physician Strategy Summit in Salt Lake City, UT

  • Persado has been recognized as a Fortune 50 Company Leading the AI Revolution, Fast Company's World Most Innovative Companies, and CNBC Disruptor 50

Therapy Brands, Content Strategist (2020-2021)

  • Developed emails, blog posts, case studies, ebooks, guides, one pagers, landing pages, website copy, infographics, video scripts, social media posts, and a thought leadership article for the CEO.

  • Awarded Marketer of the Quarter Award for leading an innovative content strategy for a division resulting in nearly 100% improvement in marketing performance goals in the course of one quarter.

  • Therapy Brand is a leading technology partner for mental and behavioral health acquired by KKR for $1.2 billion

Experience & Focus

Healthcare

Illuminating stories about health and mental health.

Technology

Content for B2B SaaS and artificial intelligence.

Non-Profit

Mission-driven storytelling.

Marketing

Insights on marketing.

I've produced industry-leading content for healthcare, technology, and non-profit organizations. See my portfolio below.

Want to work together? Drop me a message.