Built the social media presence for three brands from the ground up and significantly increased engagement
Created innovative social media graphics, animations, and videos using Canva with AI features and CapCut. See feed: Nidek | ProO2
Collaborated with industry influencers, partners, and employees to develop social media content
Represented company and produced photo/video content at global trade shows including the World Health Expo in Miami, iCAST in Orlando and IBEX in Tampa.
Write emotionally compelling and informative sponsored stories for AL.com, the most popular news website in the state
Entrusted with AL.com’s most important healthcare clients including Children’s of Alabama, University of South Alabama Health, Brookwood Baptist Health, and the Alabama Department of Public Health
AL.com is a division of Advance Publications, one of the largest media organizations in the U.S.
Wrote and helped with strategy for 15+ healthcare marketing playbooks sold to Fortune 500 companies Walgreens and Humana
Generated sales leads by networking and communicating Persado's value proposition to healthcare leaders at Johns Hopkins, UT Southwestern and Salesforce at the 2022 Healthcare Marketing & Physician Strategy Summit in Salt Lake City, UT
Persado has been recognized as a Fortune 50 Company Leading the AI Revolution, Fast Company's World Most Innovative Companies, and CNBC Disruptor 50
Developed emails, blog posts, case studies, ebooks, guides, one pagers, landing pages, website copy, infographics, video scripts, social media posts, and a thought leadership article for the CEO.
Awarded Marketer of the Quarter Award for leading an innovative content strategy for a division resulting in nearly 100% improvement in marketing performance goals in the course of one quarter.
Therapy Brand is a leading technology partner for mental and behavioral health acquired by KKR for $1.2 billion
Illuminating stories about health and mental health.
Content for B2B SaaS and artificial intelligence.
Mission-driven storytelling.
Insights on marketing.