2022 — Present. I'm marketing online as we speak.
• End-to-end SEO content creation from keyword research to writing and publishing, which is my absolutely favourite thing in the world, besides books and cats.
• Marketing automation and email marketing, which is way more fun than it sounds. Catch me bragging about my OR in my portfolio.
• Link building and content distribution, which is...less fun, but I have a few tricks up my sleeve which make it exciting.
• Measurements and analytics, which is absolutely necessary so you can call yourself cool things like "data-driven" and "user-obsessed." But it's true.
I think any online marketer worth their salt see data sheets and heat maps when they close their eyes.
I'm Head of Marketing at Ranking Raccoon, UX Studio's latest product. Sounds fancy, but you and I both know that it just means it's a startup project.
And that's what makes it great. I get to do branding, discovery, strategy, and growth. Messaging? Check. Analytics? You bet. Socials? Of course. Wouldn't be the same without a sprinkling of sales.
Since Ranking Raccoon is an SEO tool for tackling backlink spam, I talk to fellow SEOs all day, learn about pains and solutions, and keep such a close eye on marketing news trends that now I need glasses.
UX Studio (2022–) | Online Marketing Manager |
Prae (2019–2023) | Journalist |
VR Storm (2022) | Communications Specialist |
Freelance (2015–2022) | Translator |
ELTE and PPKE universities | Lecturer (contemporary drama and essay writing) |
PhD — Literary and Cultural Studies, Eötvös Loránd University | 2017–22 |
MA — English Studies, Eötvös Loránd University | 2015–18 |
BA — English Studies, Eötvös Loránd University | 2012–15 |
Copywriting (long– & short form) | Storytelling |
Search Engine Optimisation | Email marketing |
Brand strategy | Teaching & training |
Research & data analytics | Customer management |
LinkedIn Campaign Manager | GA, GSC & GTM |
Ahrefs & SEMrush | Google Suite |
Drip |