Alex Clements boutique hotel UGC creator

UGC for hotels, restaurants + lifestyle brands.

01 — About me

I’m Alex, a UGC creator for hotels, restaurants, and lifestyle brands. I make hospitality feel bookable through calm, detail-led Reels and TikToks. Think morning light, crisp linen, clinking glasses, warm interiors, and the little moments people save for later.

I come from a physiotherapy background, so comfort and natural movement are always front of mind on shoots. The goal is content that feels effortless and guest-first, so viewers can picture the experience and take the next step.

Welcome to my portfolio

Food - Best Italian Deli Sandwiches (Brisbane)

Letting people know about 5 new sandwiches at La Favolosa in a short-form reel

Restaurant - Black Hide Queens Wharf (Brisbane)

City restaurant UGC: moody interiors, food close-ups, and service moments.

Restaurant - Sunday Service at Marlowe (Brisbane)

Sunday service UGC—warm atmosphere, detail shots, and a menu-led moment.

Travel - Weekend-away destination montage (Yamba)

A destination-led montage spotlighting little luxuries that make weekends feel bookable.

Hotel - MOND, Hiriketiya

Boutique stay montage spotlighting the little luxuries that sell the holiday.

Travel - Itinerary video that earned saves (Tasmania)

Getaway pacing + stay moments that make viewers plan the trip.

Hotel - The Calile, Brisbane

Photo montage highlighting stay details and a calm, bookable weekend vibe.

My top projects

Sunnyside Sandwiches Activation Reel

Creator-style TikTok for Sunnyside’s new sandwich launch - quick, crave-worthy detail shots.

New location for Terrific Noodles Reel

Creator-style TikTok for a new location launch—detail shots + crowd energy.

Extra B-roll Content | Restaurant

Aesthetic steak pour

Dirty martini

Bloody Mary cart

Girls and their Aperols

Extra B-roll Content | Travel & Lifestyle

China travel

Travel montage

What I mean when I say I like sparkles

Pride boat day

Want this concept for your property? Send dates + location and I’ll reply with next steps.

Alex Clements standing on a beach at the Bay of Fires in Tasmania, arms outstretched, ocean behind.

Alex in the Bay of Fires in a recent Tasmania trip