A Few of My Favorite Projects

How a Persona-Driven Social Media Campaign Made the New Moz Local Impossible to Ignore

See how I used persona-driven messaging to attract attention to a new all-in-one local SEO platform.

Whiteboard Friday: How a Social-First Content Strategy Gave a Legacy Video Series New Life

Find out how I evolved the social media content strategy for Whiteboard Friday to drive impressive year-over-year results.

How I Helped Lightning Labels Boost Organic Search Traffic by 31% & Sales Revenue by 19%

Check out the total makeovers I did for LL's website, brand identity, and marketing strategy.