Finding The Stories Hidden In Plain Sight
Work
I'm a senior copywriter comfortable jumping into just about anything, working across multiple industries with a diverse roster of brands including:
Netflix
BMW
Sonos
Deloitte
HBO Max
Detroit Regional Chamber of Commerce
I've drafted everything from executive speeches, branding copy, training materials, marketing playbooks and style guides, to content campaigns, company bios, landing pages and SaaS email campaigns.
What I love about advertising/marketing is the cross-discipline collaboration. Put a group of writers in a room and they're largely gonna approach a problem in a similar way.
Get strategists, designers and art directors together though, and that's where truly unique solutions arise.
As a reporter, I published my first article in 2008 and have been finding hidden stories about technology, entertainment and business ever since.
I lost track of how many C-level tech and auto execs years I've talked to years ago and approach every interview with excitement and curiosity.
Ask me about the time I talked to David Hasselhoff about his beach-themed mobile game.
I've had thought-provoking conversations with Governor Rick Snyder, Senator Debbie Stabenow and Estonian President Kersti Kaljulaid, too.
Since 2008 my work has appeared in 30 publications. My bylines include:
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You can catch me wandering Detroit with my camera, at a concert, working on my historic Motor City colonial or exploring a new dog park with my pup Ronnie Jane Dio.
