Read My Think Pieces, Blogs & Insightful Articles
Are you tempted to hand your newsletters, ad campaigns and other branded copy over to AI? Your brand deserves better. Meaningful storytelling is an art form that only humans can achieve. If you aim to elicit a specific response from your audience, trained writers are the only solution. Here's why.
Are you tempted to hand your newsletters, ad campaigns and other branded copy over to AI? Your brand deserves better. Meaningful storytelling is an art form that only humans can achieve. If you aim to elicit a specific response from your audience, trained writers are the only solution. Here's why.
Jul 18, 2023
If you could achieve work-life balance while maintaining efficiency, wouldn’t you want to? Companies around the world participated in 4-Day workweek studies. I compared a few of the largest recent studies, examining the trials’ impact on productivity, happiness, profitability and the environment.
Jul 18, 2023
If you could achieve work-life balance while maintaining efficiency, wouldn’t you want to? Companies around the world participated in 4-Day workweek studies. I compared a few of the largest recent studies, examining the trials’ impact on productivity, happiness, profitability and the environment.
Many brands today are vocal about their missions to become inclusive, diverse and equal in their marketing practices, during Pride Month especially. But there’s a big difference between meaningful LGBTQ+ inclusivity and empty attempts. Discover impactful DEI&A brand practices you can use year-round.
Many brands today are vocal about their missions to become inclusive, diverse and equal in their marketing practices, during Pride Month especially. But there’s a big difference between meaningful LGBTQ+ inclusivity and empty attempts. Discover impactful DEI&A brand practices you can use year-round.
May 18, 2023
Your brand must stay relevant in the era of evolving content trends. This guide explores emerging platforms, shifting consumer interests and modern tools market leaders expect to captivate audiences in 2022. Discover cutting-edge strategies you can use to own the digital landscape and drive growth.
May 18, 2023
Your brand must stay relevant in the era of evolving content trends. This guide explores emerging platforms, shifting consumer interests and modern tools market leaders expect to captivate audiences in 2022. Discover cutting-edge strategies you can use to own the digital landscape and drive growth.
May 18, 2023
From NFTs to augmented reality dressing rooms, the consumer purchase journey has gotten far smarter than it was just a few years ago. I examined five of the biggest trends affecting consumer behavior and predicted how brands can use them to connect with their audiences.
May 18, 2023
From NFTs to augmented reality dressing rooms, the consumer purchase journey has gotten far smarter than it was just a few years ago. I examined five of the biggest trends affecting consumer behavior and predicted how brands can use them to connect with their audiences.
TikTok is taking over the internet. The king content platform is well aware of its dominance and has evolved to maximize functionality far beyond entertaining dance videos. Learn about a few of the strongest features the app has added to optimize and promote businesses.
TikTok is taking over the internet. The king content platform is well aware of its dominance and has evolved to maximize functionality far beyond entertaining dance videos. Learn about a few of the strongest features the app has added to optimize and promote businesses.
May 22, 2023
During my internship with Madison + Main as a Strategic Copywriter, I regularly wrote newsletters and blogs for their client Two Rivers Country Club. This piece informs currents and prospective members of the land's rich history.
May 22, 2023
During my internship with Madison + Main as a Strategic Copywriter, I regularly wrote newsletters and blogs for their client Two Rivers Country Club. This piece informs currents and prospective members of the land's rich history.
May 22, 2023
During my semester abroad in Florence, Italy, I enrolled in a travel journalism course, in which we'd share our favorite moments and discoveries from various excursions. This blog features a few must-see places I discovered in Bologna, with tips for first-time visitors.
May 22, 2023
During my semester abroad in Florence, Italy, I enrolled in a travel journalism course, in which we'd share our favorite moments and discoveries from various excursions. This blog features a few must-see places I discovered in Bologna, with tips for first-time visitors.
