You've built something brilliant. Let's make sure the right customers know why.
I help founders of growing businesses understand what makes customers choose them, strengthen their positioning and spot opportunities for growth.
Through research-led brand and marketing strategy, we turn what we learn into clearer messages, smarter decisions and a practical plan for what's next.
Creative thinking. Commercial results.
+33.8%
Organic audience growth in 8 weeks
+1,933%
Increase in external link taps
1,000+
Community grown in 8 months
“She quickly identified opportunities to improve how we communicate, shaping a clear marketing and communications strategy that better reflected both our audience and our goals.”— Wild Purpose team
Introduction to me
Hey, I’m Lara. I partner with founders in creative, tech and purpose-led businesses and agencies to create content that cuts through the noise and moves people to act.
My work is shaped by a deep interest in community, wellbeing, and how people connect online and in real life.
Blending strategy with instinct, I turn attention into something more meaningful: trust, connection, and measurable growth.
Because attention alone isn’t valuable.
What matters is what people do next.
Proof:
69% CTR · +1,933% link taps in 8 weeks on Instagram · 330% event growth
Strategy-led. Human-first. Built for conversion.
My Experience
10 years of experience across marketing, events, creative production and brand. Across Culture, creative, and non-profit sectors, including London Fashion Week, Glastonbury, BIMA, and I LIKE NETWORKING.
I blend creativity with strategy, with conversion and trust-building copy to build engaged audiences, create meaningful connections, and deliver measurable results.
Engaged communities. Content that converts and connects.
Available for freelance, collaborations, and agency partnerships.
My top projects
Like my resumé? Want to work together? Drop me a message and I’ll get back to you in no time.
“
Lara worked with the team at Wild Purpose to grow our community and increase engagement across our co-mentoring programme and events.
Since working together, we’ve seen strong audience growth and, more importantly, have been able to reach and connect with the right people in a much more meaningful way.
What stood out most was Lara’s strategic approach to content and messaging. She quickly identified opportunities to improve how we communicate, shaping a clear marketing and communications strategy that better reflected both our audience and our goals.
Her ability to combine insight with action had a noticeable impact on how people engaged with us. She consistently went above and beyond, particularly in the early stages, and brought both clarity and initiative to the work.
— Karen Stenning, Founder & Director, Wild Purpose
“
Before we started working together, I had ideas and direction, but not consistent execution, especially on the marketing side. Working with you has been grounding. You bring structure, follow-through, and ownership, and I don’t feel like I have to over-explain — you just get it and get on with it, which is rare. The biggest shift has been consistency and momentum. Things are now moving forward without me needing to manage every detail, freeing me to focus on higher-level strategy and growth. I recommend you to founders or small business owners who have a clear vision and need someone reliable and thoughtful to help bring it to life.
— Jess Chadwick Williams, Founder, Rock Salt Consulting
“
Working with Lara has been a fantastic experience. She is creative, organised, and proactive. From day one, she quickly understood our values and vision, helping us share our story effectively across social media. Lara developed a comprehensive marketing strategy that ensured our messaging remained engaging and consistent across Instagram, LinkedIn, Eventbrite, and print media. She is incredibly supportive of our work and has championed our programmes and events to help us make a real difference. Notably, Lara increased our Instagram following significantly, helping to grow our community and partnerships. I have truly enjoyed working with Lara and hope we have the opportunity to collaborate again in the future. I would highly recommend her to other non-profits, start-ups, and SMEs in Brighton & Hove and beyond.
— Alice Banfield, Co-founder, Wild Purpose
